ABOUT MIKE

Before he landed his first Art Directors position in New York City with Margeotes, Fertitta and Weiss in 1993, Mike graduated with a Bachelor of Fine Arts in Advertising Design from the Art Center College of Design in Pasadena, California. He remained in the United States working for such firms as AKA Advertising in Portland, Oregon and Wong Doody in Seattle. He returned to Canada in 1996, heading immediately to Toronto where he’s built award winning campaigns for advertising agencies such as Taxi, DDB, Zig, BBDO and Anomoly. He joined Sharpe Blackmore Euro RSCG in 2007 as Associate Creative Director where he built campaigns for Kraft, Hershey’s, Volvo, GSK and Bayer. As an ACD, he oversaw and helped inspire the work produced by three different creative teams within the agency, making sure all work was on strategy and on budget. Mike left Sharpe Blackmore in 2009 to form his own creative boutique, Character & Klatch Brand Development, Advertising and Design. He quickly acquired clients searching for a boutique that could collaborate on marketing strategy, creative brand development, traditional media and digital. Currently, Mike has been busy freelancing with such shops as Outpost 379 working on pharmaceutical clients such as Remicade and Johnson and Johnson Vision, and Heuristic Branding where his clients are Chudleigh’s Frozen Desserts, the Vintners Quality Alliance and the Ontario Erectors Association.